Top 5 Fashion Games Performance in Middle East - Q3 2021

In the third quarter of 2021, the top 5 fashion games in the Middle East showcased varied performance trends across downloads, revenue, and active users. Below is a detailed look at their metrics:

Hair Challenge saw a fluctuating weekly revenue, peaking at $68 in the last week of August. Weekly downloads started at around 189K at the beginning of July and gradually declined to approximately 97K by the end of September. Active users decreased from 742K in late June to around 543K by the end of Q3.

Project Makeover maintained a steady weekly revenue, reaching a high of nearly $65K in late August. Downloads varied throughout the quarter, with notable peaks at 77K in late August and 81K in the last week of September. Active users remained relatively stable, ranging from 316K to 373K.

Doll Designer experienced a gradual increase in weekly downloads, peaking at 105K in early August. Active users showed a similar trend, starting at 354 in early July and reaching 144K by the end of August. Revenue remained low, with minor peaks of $18 in early August and $6 in the last week of September.

Hair Dye! had consistent weekly downloads, starting at around 64K and maintaining an average of 45K to 50K throughout the quarter. Active users declined from 226K in late June to approximately 148K by the end of September.

Makeup Artist: Makeup Games saw significant growth in weekly revenue, peaking at $3.2K in late August. Downloads increased dramatically from 267 in late June to a high of 121K in late August. Active users followed a similar trend, starting at 259 in late June and reaching 165K by early September.

For more detailed insights and data, visit Sensor Tower.